Nixon was started in California in 1998 with one goal in mind – create watches that allows the wearer to uniquely express themselves. By paying attention to detail and reliability, the company has created custom designs that appeal to the specific needs of active men and women. Nixon watches range from bold and rugged to simple and elegant. From the slopes to the surf, Nixon watches are both durable and beautiful. Nixon has been dedicated to creating timepieces that meet the needs and demands of an adventurous lifestyle so you can do what you love and look good doing it.